CG Report - 03/08/2006 (Plain Text Version)

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Stephen Robinson, CGR, CAPS, GMB, CGB
Chair
Scott Sevon, CGR, CAPS, GMB
Vice Chair

In this issue:
An Invitation to Make More Money as a Remodeler
Dan Bawden, CGR, GMB, CAPS was Named 2005 CGR of the Year
Professional Designations Offer Industry Pros the Competitive Edge
New Master Level CGR Designation
50 Ways to Market Your Designation
Understanding Business Growth Plateaus…and Beyond
Develop Your Marketing Plan
Going Green? Start with Home Performance Contracting
From Your Peers
The National Remodelor™ of the Month Program Receives a 2006 Facelift!
10 Best Practices of the Remodelor™ of the Year
Success Step by Step
Designation Upkeep: Amnesty Year 2006
May Is Remodeling Month
CGR Spotlight
Upcoming Class Schedule
Thank You to Our Strategic Partners
2006 CGR Board of Governors
Can You Find Yourself in the Directory?

An Invitation to Make More Money as a Remodeler

Greetings All,

I am Stephen L. Robinson CGB, CGR, GMB, CAPS. I am the 2006 Chairman of the CGR Board of Governors and MY DESIGNATION MAKES ME MONEY!

I know that some of you are saying “No, it costs money,” while others are saying “Right On! It makes me money too!” I shall speak to the former.

My designation is something I use on every document I have possessed since May of 1998, when I was privileged enough to have graduated and earned the right to use the CGR designation. I put it out in front of the public every chance that I get. Some people see it and wonder what it is. Some people ask, ”What is all of that alphabet soup behind your name mean?” I then have the opportunity to enlighten them on the training, education, and dedication to my profession that I try to bring to the table every time that I do a project. It gives me the opportunity to show myself as some one dedicated to my profession, because I am a professional. I can show myself as a person dedicated to taking myself and my company to a higher plateau of excellence. IT SELLS JOBS!

What is that you say? It sells jobs? I had a minimum of four jobs this year that I achieved because my customer, my client, saw my designations, made inquiries, and did not seek other bids. These were not small jobs. The total gross volume from these four projects amounted to 25% of our overall gross yearly volume. What would you do to have 25% of your volume pre-qualified and non-competing? For most of us this sounds pretty good. My question is why would you not want this?

I find it difficult to understand:

Why there are not more of us out here?
Why more of us aren’t taking advantage of marketing our designations better?
Why would anyone let their designations lapse?

Did you not work hard to earn it? Aren’t you proud of it? WELL I AM! And if you don’t want to use yours, okay, because MY DESIGNATION MAKES ME MONEY!

Regards,

Stephen L. Robinson CGB, CGR, GMB, CAPS
R.E. Construction & Maintenance Services, Inc.
New Castle, Ind.