HTA Update - 10/29/2008 (Plain Text Version)

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In this issue:
Call To Action: Builders, Remodelers, HBAs and Electronic Systems Contractors (ESCs)
Lighting Automation and Design Adds Lifestyle Value to Homes
Builders’ Tip: Turn Features from Optional to Standard
Seven Products for the Connected Kitchen
Audio Seminar: Builder Financing, Working With Your Lender in the Credit Crunch
Properly Focused Technology Can Help Builders Survive
Builders Cite Appraisal Problems in Declining Housing Markets
Call Your Former Clients, There Is Work Out There
Register for the 2009 Builders' Show in Las Vegas
Ask an Electronic Systems Contractor (ESC)
Industry Recognition

Call To Action: Builders, Remodelers, HBAs and Electronic Systems Contractors (ESCs)

The NAHB Home Technology Alliance (HTA) is a resource for NAHB on matters related to electronic integration and home technology products and services for the housing industry.

CALL TO ACTION: All NAHB member builders (Custom, Small Volume, Production, Multifamily), remodelers, HBAs and electronic systems contractors (ESCs) who are interested in home technologies contact the HTA for information and participation.

ATTENTION HBAs and NAHB Member Electronic Systems Contractors (ESC): If you are an NAHB member ESC and would like to be listed in the new provider directory please email your name, company name, address, company website URL, phone, email, local HBA name and address to HTA@nahb.com. HBAs may send a list of their NAHB member ESCs and company information to HTA. Incomplete information will not be processed.

WHY: Keep updated on trends to maximize your bottom line.

Improve your business. 75% of builders offering electronic products/services report a positive impact on their businesses*
Provide green technologies in homes. Market potential for 23.2 million new households is in the home automation category*
Provide structured wiring. Builders believe structured wiring is essential in new homes*

*Source: Parks Associates, Rockbridge Associates, Shugoll Research

HTA Projects:

HTA Newsletter— Delivers monthly information on home technologies, the electronic systems contractor trade, trends and research.
Home Technology Section — Home technology-related articles are provided to Nation's Building News, the official NAHB weekly electronic newspaper.
HGTVPro Webisodes — View short informational video created for the builder and remodeler point of view at www.hgtvpro.com. See an overview of home technology options for builders, remodelers and multifamily developers.
IRM Home Technology Course — In development by The NAHB University of Housing, provides education on home technology options, processes and profit building techniques. This will be available next year.
Education Sessions — Supports and provides education sessions on home technologies and structured wiring — trends, green technologies, research and successful builder case studies.
Electronic Lifestyles® Directory — Link to CEDIA's Finder Service.
NAHB ESC Directory — Under development.
Information Resource — Serves as a central repository of information on how electronic integration and home technology products in the home increases the quality, marketability and value of homes of home built or remodeled by NAHB members.

Oversight: NAHB Home Technology Alliance Work Group

Governance: NAHB Custom Home Builders Committee

Web site: www.nahb.org/HTA

For more information and to sign up for the newsletter, e-mail Germaine Palangdao, or call her at 800-368-5242 x8498.

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