Member Advantage Update - 03/11/2008 (Plain Text Version)

Member Advantage: Member Savings—and Association Revenues— Reach New Heights

The Member Advantage Program continued to break records in 2007, with members and HBAs benefiting from agreements with leading national companies, including GM, UPS, Paychex, Williams Scotsman and Dell.

The 2008 Member Advantage brochures and wallet cards, GM buck slips, ready-to-use ads, and more are now available—free to all HBAs*. Visit www.nahb.org/matoolkit to keep a fresh inventory of these superb member recruitment and retention tools and update your Web site with the Member Advantage money-saving brand and link – www.nahb.org/ma .

For more information about Member Advantage, please contact Tiffany Smith at 800-368-5242 x8273 or tsmith@nahb.com. To sign up for the revenue share program, please go to www.nahb.org/matoolkit.

*Some items require a minor shipping charge.

2008 All-in-One Fax Order Form — Brochures, Buck Slips and More

Print it out/Fill it out/Fax it in: here’s a quick, easy way to get the Member Advantage materials you need to put this terrific program to work.

We’re still going to send you to the Member Advantage Toolkit. Scroll down and look at all the great materials you can order, using either this fax order form or the standard online ordering procedures.

[return to top]

Everything is Big in Texas… Even Member Advantage

Last week the EO’s in the great state of Texas invited us to participate in the Texas EOC Seminar. We gave a presentation on the value of the Member Advantage program and how to get more members and more money.

They have several new local EO’s so this session was extremely important. But even some of the tenured EO’s found out they were not signed up for the revenue sharing program.

We would like to thank Jayne Mortensen and our hostess in San Antonio, Becky Oliver for a great event and the opportunity to see the beautiful facilities of the San Antonio office. I know that, based on the new ideas that were passed around at that meeting, everyone will see an increase in their 2008 revenue share.

Thanks,

[return to top]

GM 2008: Drive Up Your Members’ Savings and Association Revenue

NAHB members can receive $500 towards the purchase or lease of most new GM vehicles, whether for business or personal use.

And for each vehicle sold through this program, HBAs who have signed up for the Revenue Share receive $50 from GM.

For complete details, members should be directed to www.nahb.org/MA.

To particpate in the Revenue Share Program, association officers and staff should direct themselves to www.nahb.org/MAToolkit.

[return to top]

BuilderBooks.com : Right House, Right Place, Right Time

Small is the new big in the 45+ housing market. As your members consider expanding their markets and client base, make sure they're aware of the new title from BuilderBooks.com: Right House, Right Place, Right Time: Community and Lifestyle Preferences of the 45+ Housing Market .

With keen insight honed by more than 20 years of experience studying home buyer decisions and preferences, author Margaret A. Wylde reveals precisely what the 45+ buyer wants. Your members will discover:

Preferences for location, home site, and community type
Community amenities that will help sell your homes
How to meet or exceed 45+ consumer expectations

To learn more or to purchase, click here, or call 800-223-2665.

Be sure to get a copy for your HBA resource library.

[return to top]

Members and Associations: Request a Free Solveras Savings Analysis Today

Solveras Payment Services provides an excellent opportunity to reduce overhead and increase sales. By leveraging the group strength of NAHB members in all 50 states, specially negotiated rates are available to NAHB members and their associations on MasterCard® and Visa® processing and other important payment services through Solveras.

Using this Member Advantage company could save hundreds, even thousands, of dollars per year credit card processing. It's an easy way to improve the bottom line. In fact, members that signed up for the program last year found average projected monthly savings of $118, or more than $1,400 per year. That's real dollar, bottom line savings.

NAIL DOWN 2007 PROCESSING RATES!

Avoid a 2008 Visa/MasterCard increase in processing fees. Solveras Payment Systems will sign you on at 2007 card processing rates if you respond by April 30, 2008.

Members AND associations: request a free analysis today to see how much additional profit you could keep on every credit card sale.

[return to top]

Dell Honors Winners Announced for 4th Quarter

The winning HBAs have been announced for the Dell Honors Program, 4^th Quarter 2007.

Prizes have now been awarded in each category for three quarters in 2007 beginning with the second quarter. The program continues into 2008.

Prizes were awarded for local HBA Dell marketing efforts and results, and the winners come from three categories based on size of Association membership.

First Place: Dell 32” LCD TV (list $1199)

Second Place: Dell 966 all-in-one photo inkjet printer (list $199)

350 members and less:

First Place: HBA of Orangeburg-Bamberg, SC

Second Place: HBA of Greater Fox Valley, St. Charles, IL

351 – 750 members:

First Place: BA of Greater Boston

Second Place: BA of South FL

751+ members:

First Place: Maryland National Capital BIA

Second Place: BIA Southern California

This program is administered directly by Dell Corporation. Complete details for the 2008 program will be posted in the Member Advantage Toolkit at www.nahb.org/matoolkit. [return to top]

UPS Operates Largest Private Alternative Fuel Fleet in Its Industry

Moving nearly 16 million packages around the world each day requires operating a large ground and air fleet. Reducing fuel consumption and emissions is a constant priority and challenge. UPS’s long-term goal is to minimize dependence on fossil fuels by improving operational efficiencies and advancing new technologies. The company’s emissions reduction strategy includes reducing fuel consumption and deploying alternative fuel and low emissions vehicles.

UPS operates the largest private alternative fuel fleet in its industry, which includes more than 1,600 compressed natural gas, liquefied natural gas, propane, electric and hybrid electric vehicles.
The UPS track record continues to prove that working green and working smart are synonymous.

Working smart also means our members and associations save year around using the Member Advantage discount offer from UPS.

[return to top]

It's Time for Your Annual Member Advantage Spring Checkup

Anxious about member retention and recruitment? Feeling like you could use an infusion of revenue? Want to ensure you're in shape to run the membership marathon in 2008?

Rand Cheadle, Director of Marketing Communications for the Member Advantage Program, will be contacting you for your Spring Member Advantage Checkup.

Are you signed up for all the revenue share programs? Are you leveraging the Member Advantage program to the benefit of your assocaition's growth?

No, Rand's not a real doctor. But Rand and the rest of the Member Advantage team have the prescription for revenue and tangible member benefits. You'll be getting an email from Rand in the next few weeks; or feel free to contact him at rcheadle@nahb.com .

The Member Advantage -- part of the any association's plan for a strong and healthy 2008.

[return to top]