What happened at the SMC Workshop? Here's the scoop:

Lisa Parrish discussed the benefits of rollover programs to coordinate local award programs with The Nationals, and what to promote to make your SMC's rollover program a success: 

• What are the benefits of using a rollover program?
  • One step to enter in both local (and/or state) programs and The Nationals
    • Entrants get double the opportunity for a single entry
    • This provides extra exposure for the community or project
  • No extra work for staff or volunteers beyond shipping the local entries on to The Nationals
    • The Nationals even pays for the shipping costs
    • Entries for The Nationals will be invoiced directly
      
      
• Do rollover programs really work?
  • More than 80 entries rolled over from the Denver SMC alone
  • The Southern California SMC has had four years of success with their program
    
    
• What if our SMC has already had our awards?
  • Call Lisa Parrish at 800-658-2751
  • The Nationals team will contact the winners and entrants

In addition to discounted entry fees for The Nationals, Anne Ladewig, NSMC's Marketing Manager, also discussed the value of all the member benefits, with some help from Roger Fiehn, Fellow, MIRM, CMP, Chair of the NSMC Local Councils and Membership Committee.

Your national dues of $30 covers benefits that are actually worth more than $600. Here's the breakdown on all the benefits available to NSMC members:

 

One subscription to Sales + Marketing Ideas Magazine	$59 per year
One subscription to the Sales & Marketing Channel	$50 per year (Unlimited access for NSMC members)
NSMC eNews (monthly newsletter)	Free to all NSMC members
Ad Review (20-minute consultation with advertising and marketing experts on putting together effective marketing materials)	$50 per use (NSMC members can use this benefit as many times as needed)
ProNet Jobs (NSMC's online job board)	$25 per posting for non-NAHB members $10 per posting for NAHB members (completely free for NSMC members)
Expert Hotline (Select a topic from the "Hotline" section of the designation directory, and ask an expert any sales and marketing question you have)	$50 per use (NSMC members may use it for free as many times as they want)
Education	$50 discount on one IRM course offered at either IBS, the Fall or the Spring Board of Directors' Meetings
Awards and Recognition	$25 discount on each NSMC member's entries in The Nationals: The National Sales & Marketing Awards $10 discount on one Million Dollar Circle Award citation
Special Member Discounts	15% discount on advertisements in Sales + Marketing Ideas magazine NAHB's Member Advantage Program
Logos (Authorized use of NAHB & NSMC logos on business cards, Web sites and other materials)	Illegal without going through NAHB Free to NSMC members

For the full scoop on The Nationals, visit http://www.thenationals.com/.

Click here to find out more about the benefits and resources of your NSMC membership.

For more information about the SMC workshop series, please contact Anne Ladewig at 800-368-5242 x8066.
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