March 21, 2003

L. Earl Armiger
Chairman
NAHB Seniors
Housing Council

 
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You can't afford to miss the premier conference on the 50+ market
Past experience confirms that the 2003 Seniors Housing Symposium will provide valuable education and networking opportunities as well as ideas and information you can take back and successfully use in your own business.

Sign up today for Building for Boomers & Beyond: Emerging Trends, Evolving Markets, an educational and networking event dedicated to industry professionals who serve the exploding 50+ seniors housing market. Whether your market is the age-targeted or age-qualified consumer, you won't find a better opportunity to learn and to connect with other industry leaders and your peers.

Make your plans now to attend this year's conference to be held Monday, April 28, through, Wednesday, April 30, at the Renaissance Esmeralda Resort & Spa in Indian Wells/Palm Springs, CA. Sponsored by the NAHB Seniors Housing Council, the Symposium is expected to attract as many as 500 attendees from all aspects of the seniors housing industry, including builders, developers, architects,  and sales and marketing professionals.

Choose from 20 different educational sessions, see the hottest products and services, tour leading active adult and seniors communities, and much more. View a Symposium brochure for a complete list of programs and activities.

Registration information

Don't miss the Saturday, April 12, deadline. Register today to take advantage of the discounted pre-registration fee. Register online to reserve your place at the Symposium. Or, contact NAHB's University of Housing at 800-368-5242 x8338 or registrar@nahb.com to have a Symposium brochure mailed to you or for more details.

Explore the hottest design trends
and learn more about developing for the seniors market through a series of informative, state-of-the-industry educational sessions. In It's Not Your Granny's Flat, moderator Manny Gonzales, of KTGY Group, will headline a panel that includes Joyce Hummel, of National Survey Systems, Kimberly Solbakk, of The Sunhill Group, LLC, and Craig Farmer, of Simpson Housing Solutions, in a discussion of the exploding active seniors apartment market. Learn the profile of today's senior renter and receive innovative, practical solutions for your projects — regardless of size.

Also, check out these sessions with a design and development focus:

  • Affordable Seniors Apartments from A to Z
  • Designing for the Food Court Generation — Creating a Lifestyle Community Integrating Wellness as a Core Building Block
  • Yield Per Acre: Routes to Project Feasibility
  • You've Got a Problem, We've Got a Solution
  • Targeting Urban Infill for Active Adults — Bigger Is Not Always Better
  • Universal Design Features Yield Benefits

Other tracks that are available include management, marketing, research & trends, and sales. Look at the Building for Boomers & Beyond education details for a complete description of the sessions. [return to top]

Save money on hotel and flight reservations
for Building for Boomers & Beyond. Take advantage of the discounted room rate of $180 per night at the Renaissance Esmeralda & Spa, the official hotel of the Seniors Housing Symposium. Make your reservation by Monday, March 24, to enjoy the special rate. NAHB cannot guarantee the rate after this date. Please call 800-552-4368 for reservations or more information.

You also can save money by flying Delta or America West.  Discounts of up to 10% are available on both airlines. Review a Symposium brochure for reservation information and requirements. [return to top]

Don't leave the Symposium early
We've also saved the best for last, a program that is sure to attract interest. A new addition is Under the Microscope, A Case Study: Creating an Infill Active Adult Neighborhood. California builder Ralph Spargo and his Standard Pacific team will share their unique insights in the development and marketing of their highly successful Talega community. Bring your questions and take part in this lively discussion. Don't leave the Symposium early — stick around for this exciting session. [return to top]

Tour the country's top communities
during the Building for Boomers & Beyond community bus tour on Monday, April 28. A perennial favorite among Symposium attendees, the tour has been expanded to include four distinctive communities. The tour will feature three active adult communities — Del Webb's award-winning Sun City Palm Desert, Heritage Palms by Lennar Family Builders, and Trilogy at La Quinta by Shea Homes. A new addition is Seasons at Miraflores, an affordable seniors apartment community in nearby La Quinta, CA.

When filling out your Building for Boomers & Beyond registration form, check off the box labeled Community Bus Tour. Also, sign up for the Inaugural Seniors Housing Symposium Golf Tournament slated on Sunday, April 27, at nearby Indian Wells Golf Club. Sign up for both optional events today, as space is limited. Call 800-368-5242 x8338 for more details. [return to top]

Let the experts help you design and market
your product to reach the 50+ consumer. Bring your home, community, and land plans with you and have them evaluated by nationally renowned architects. You also can have your advertisements reviewed by marketing pros who make their living by targeting boomers, active adults, and older consumers. Sign up for these reviews on-site at the Symposium. [return to top]

Connect with industry leaders
by signing up be a Building for Boomers & Beyond exhibitor or sponsor. Exceed your marketing goals and take advantage of wealth of opportunities for one-on-interaction, lead generation, and sales. Show off your products and services in this boutique-style exhibit area. To receive a copy of the Symposium prospectus or for additional details on exhibit and sponsorship opportunities, please contact Marlene Adams at 800-368-5242 x8208 or madams@nahb.com.

Professional Warranty Service Corp. is a $5,000 hole-in-one sponsor at the Inaugural Seniors Housing Symposium Golf Tournament. Special thanks to the following Building for Boomers & Beyond 2003 exhibitors (as of March 21):

  • Access Industries
  • Andersen Corp.
  • Comfort Designs
  • Fidelity TeleAlarm
  • Genesis Homes
  • Ideal Software, Inc.
  • Life Fitness
  • Martin Architectural Group
  • Mature Living Choices
  • MGA Interiors & Graphics
  • Mosshaim Innovations, Inc.
  • NAHB Seniors Housing Council
  • NAHB University of Housing
  • nvision strategies for life
  • Perlman Architects
  • Professional Warranty Service Corp.
  • ProMatura Group, LLC
  • Susan Brooks & Associates
  • Trace Marketing, Inc.
  • VELUX
  • Vertechs Industries, Inc.
  • Villas of America
  • Whirlpool Corp.
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For more information or to contact us directly, please visit www.nahb.org l ©2003, National Association of Home Builders