November 30, 2006

Norman Cohen
Chairman
50+ Housing Council
Advice From Industry Experts: Ramp Up Sales and Marketing
The 2007 Best of 50+ Housing Awards Call for Entries
50+ Housing Council Events at IBS
Are You Pre-Qualified for CAASH?
Get Ready for Building for Boomers & Beyond 2007!
Welcome New 50+ Housing Council Members!
50+ Housing in the News
NIC Announces Keynote Speakers for Western Regional Symposium
Member Advantage: BuilderBooks.com
NAHB News: Builders Prepare to Work With New Democrat-Led Congress
 
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Get Ready for Building for Boomers & Beyond 2007!

It’s bigger and better than ever: Building for Boomers & Beyond: 50+ Housing Symposium 2007. Get the inside track on how to succeed in this rapidly evolving industry at this year’s conference. The 2007 Symposium’s focus is “Beyond Trends to Real World Solutions.” In over 40 educational sessions and events, you’ll get the latest trends in design, development, and sales and marketing, as well as a preview of tomorrow’s active adult and service enriched communities and other retirement options.

Building for Boomers & Beyond's 2007 Education Sessions include:
Moving Up: Opportunities with the Urban Mid-Rise
Survey Says: How 50+ Consumers Buy and Sell Homes
Creating and Maintaining a Lifestyle that Sells
What Can I Say? Legal Considerations When Marketing and Selling 50+ Housing

 

You’ll also learn real-life solutions that can help you thrive in today’s challenging economic climate and make smart business decisions that will positively impact your bottom line.

Now in its seventh year, Building for Boomers & Beyond is the premier education and networking conference for industry professionals who serve the 50+ housing market, attracting hundreds of builders, developers, architects, sales and marketing professionals, and others in the 50+ housing industry.

Presented by the NAHB 50+ Housing Council, Building for Boomers & Beyond will take place May 30–June 1 at the Hyatt Regency Denver at the Colorado Convention Center in Denver. Join us in this hot active adult market for the ultimate learning experience.

This year’s conference features several new events, including three housing tours focusing on different segments of the market: Active Adult, Service Enriched, and Transit-Oriented Development. Building for Boomers & Beyond’s educational programs cover design, multifamily, operations, planning, sales and marketing, and more. More than 35 breakout sessions are scheduled, as well as three full-day education courses: Designing for the Active Adult, Selling to Active Adults, and Smart Planning for Active Adult Communities.

This year’s keynote speaker is Andrew Zolli, a foresight and global trends expert who analyzes critical trends at the intersection of culture, technology, and global society. Zolli will give a talk entitled Life in a Long-Lived World: What Increased Longevity Means for Work, Life and Society. Sarah Susanka, renowned author, architect, and cultural visionary, will speak at the general session. Susanka’s “build better, not bigger” approach to residential architecture has been embraced by homeowners, architects and builders across the country and her “Not So Big” philosophy has sparked an international dialogue.

Building for Boomers & Beyond will also host several networking and social events, including a kick-off reception, cocktail reception, and an optional Colorado Rockies baseball game and pre-game picnic. The Best of 50+ Housing Awards will also be held during the Symposium, at a gala evening event.

Register for Building for Boomers & Beyond: 50+ Housing Symposium 2007 at www.nahb.org/build4boomers or contact NAHB’s University of Housing at 800-368-5242 x8338. NAHB 50+ Housing Council members can take advantage of the members-only discount.

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For more information or to contact us directly, please visit www.nahb.org l ©2006, National Association of Home Builders

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