Earn NAHB’s CAASH Designation at 2009 IBS
 Want to be recognized as a leader in the 50+ housing industry? One way is to earn NAHB’s Certified Active Adult Specialist in Housing (CAASH) designation. All three CAASH courses will be offered at the 2009 International Builders’ Show in Las Vegas.
The class schedule is as follows:
Designing for the Active Adult
Saturday, Jan. 17
9:00 a.m. – 5:00 p.m.
Caesar’s Palace Conference Center – Promenade Level, 3rd Floor, Tiberius 3
By the year 2014, there will be 85 million active adults ages 55 and older living in the U.S. and more than 40 percent of all households will be headed by someone in the 55+ age group. These market segments are defined by lifestyle, community and amenities/product design preferences. This one-day course gives you an overview of design considerations to take into account when planning single-family and multifamily housing for active adults. Learn how to meet the needs of this growing market and how to provide them with a variety of housing options.
Instructor: TBD
Selling to Active Adults
Sunday, Jan. 18
9:00 a.m. – 5:00 p.m.
Caesar’s Palace Conference Center – Promenade Level, 3rd Floor, Tiberius 6
To improve your sales success with the active adult home buyer, it’s critical to have sales strategies specific to this complex customer. This course is designed to give you techniques to more effectively communicate with, qualify, handle objections from, and close sales with your potential active adult home buyers.
Instructor: Jane O'Connor, CAASH, MIRM, CMP
Trends and Research Methods to Define the Active Adult Lifestyle
Monday, Jan. 19
9:00 a.m. – 5:00 p.m.
Caesar’s Palace Conference Center, Promenade Level, 3rd Floor, Tiberius 5
A diverse population with discriminating tastes, the Boomers are influencing everything about planning active adult developments. Learn how to better identify and serve the needs of this unique aging population. This course assists builders, developers and other housing professionals in gaining a greater and more in-depth understanding of planning for the active adult community and the importance of market research before development.
Instructor: Rebecca Stahr, CAASH, CAPS, CMP, CSP, Master CSP
Cost for each course is $170 for NAHB 50+ Housing Council members, $195 for NAHB members and $245 for non-members.
By completing any of these courses, you will receive CAASH designation credit. Find out how to become a CAASH designee.
Visit www.BuildersShow.com/PreShow for a list of all pre-convention courses at IBS. Visit http://www.buildersshow.com/ to register for IBS and all education courses.
For more information on the CAASH designation, please contact The Professional Designation Helpline at 800-368-5242 x8154 or e-mail designations@nahb.com. [Return to top]
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