August 21, 2009

Pat Kelley
50+ Housing Council Chair
50+ Housing Council 
55+ Builders Report Lower Confidence in Market Performance
Market Snapshot: San Diego
NAHB's "Revive Housing" Grass Roots Effort
Guidance on Tax-Free Five Year Deferrals
How to Use Social Networking When Marketing New Homes
NAHB to Shut Down Operations August 23 - 28
Rewards for Early Registration for International Builders Show
New Discounts for CAASH Graduation
Upcoming Audio and Web Seminars
Calendar: Fall Board and more...
Resources: Fall Board Resolution Submission Info
 
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55+ Builders Report Lower Confidence in Market Performance
The 50+ Housing Council this week released the results of the second quarter 2009 55+ Housing Market Index survey, in which builders and developers are asked to rate the health of their markets currently, and six months into the future.

While builder confidence rose slightly, it reached only the level of 15, on a 100-point scale, where a 50 means that half the respondents were seeing a healthy market and half were not. The builders future expectations for all three 55+ market segments — single-family for-sale, condos, and multifamily for-rent — fell slightly, with single-famil hitting 23, condos 17, and rentals 32.

“The survey shows that builders are still cautious,” said David Crowe, NAHB's chief economist. “They may be seeing a few green shoots as some sales pick up, but builders understand that the consumer remains uncertain and awaits clearer signs of a housing and economic recovery.”

It should be noted that the response rate for the survey has been dropping over the past three quarters. The survey takes about 10 minutes to fill out, and offers an important snapshot of where the market is going in the future. Builder members who would like to participate should send their contact information and e-mail address to Ann Marie Moriarty. All 55+ Housing Council members should encourage the builders they work with to participate; one need not be an NAHB member or a 55+ Council member to fill out the survey.

For the full press release, view this page. The chart with the past three quarters' worth of data is available at this link. [Return to top]

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